Business Case

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Bottom line – if the invention venture is going to make a lot of money, the money to get started is easier to find with a business case in hand.

The thirteen elements to the business case: Voice of the customer, product definition, comparables, product launch plan, development plan, competition, gross sales / net income, product expansion or one off, operations plan, selling price, the size of the market, product justification, and risk assessment.

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The components interact and form a detailed business case.  The venturers know what is at stake, the cost and the rewards.


Categories: Funder, Inventor

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